Brief
Insignia was tasked to create multiple menu options for The Grill FSR, Riyadh.
Concept
The direction presented below takes inspiration from the herbs decorative wall at The Grill. The menu has a slit where fresh herbs and flowers are inserted, delighting the customer with an aromatic freshness. The lunch and breakfast menus have different colors and herbs inspired by the meals presented.
Role
Direction and design
Credits
Work done at Insignia Worldwide, 2022 ©
